Like life, desire does not vanish along with the body. Instead, it should allow free choices of the soul and delight. It should exist eternally! As a pursuit of desire, dream brings fragments of memory about real life into the world of fantasy that we have been desired for deep in our heart: intangible, but so beautiful, romantic; yet so conflicting...
Once upon a time, following the call of a CAMERICH dream designer, you arrive at a peaceful coast, the best place to fly your dreams. Slowly, you enter a space between the blue sky and the golden field, where desire entangles with reality... As your dream unfolds, you and he/she start to dance on the stage of fantasy, to the music that tells about your expectation for love, your struggle and release. There is the lingering curiosity to skip to the end of the dream maker's script to see what the result is, but you certainly do not want to miss a single minute of the interesting journey.
This is the latest commercial released by CAMERICH, a top furniture brand in China. It is deeply rooted in the love for life, and the respect for desire and dream. In order to reflect the R&D idea of CAMERICH, every dance action, every scene selection, and even every subtle expression of the dancers is the result of careful design, yet so careful that no sign of design is even felt. In the words of Yao Fei, Director of the commercial, "Design interacts with desire in a pure, realistic way."