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2018-05-30

Battersea Goes an Epic Reconstruction

“Battersea is an old friend of the British people,” said former British Prime Minister David Cameron. And now, Battersea is also a friend of CAMERICH, a top furniture brand of China.


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Battersea was a reverend power station sitting on the southern bank of the Thames. For over half a century, it has contributed one-fifth of London’s electric power. Having been shut down for many years, the huge complex eventually entered a saddening situation. Thanks to a renovation blueprint, it is embracing fresh vigor…


Consisting of seven phases, the entire renovation project will be completed in 2020. By that time, it will become the largest residential, business, retail, leisure, cultural and entertainment center in downtown London. Shortly after its launch, the residential part, Circus West, received long queues of buyers. In fact, 75% of the properties were sold within just one week and almost all in one month, setting a new record in the UK. 


With modern, minimalist style and unique taste of profound, easy and restrained beauty, CAMERICH won the approval of the project owner and was appointed the furniture provider for the model rooms.






The renovation of Battersea is not only a futuristic project but also marks an integration of historical and cultural elements. As the largest red brick building complex in Europe, it was designed by Giles Gilbert Scott, the designer of the classical red telephone booth and the architect of Liverpool Metropolitan Cathedral. In the UK, it is regarded as one of the landmarks along with Buckingham Palace and Big Ben. In addition, it is also one of the favorite locations of many popular films, including Sherlock, The Dark Knight and the MV series of The Beatles…In fact, Battersea has become an integral part of the British cultural identity, which, in turn, helped drive the renovation project from the very beginning. 


Battersea Power Station is a relic in the long river of history as well as a cultural landmark in the heart of British people. Through the renovation project, it will redefine elegance and become a new space of a beautiful life.


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CAMERICH User Registration Agreement

I. General

1.1 The rights of ownership and operation of the official website of Beijing Triumph Furniture Co., Ltd. (hereinafter referred to as "CAMERICH") shall vest in CAMERICH.

1.2 Users shall read this Agreement carefully prior to registration and may become registered users only after agreeing to comply with this Agreement. Once registered, the agreement relationship between users and CAMERICH will form automatically, and users shall be bound by this Agreement. Before using special services or products, users shall agree to accept relevant terms of this Agreements.

1.3 This Agreement can be updated at any time by CAMERICH, and users shall note and agree that the community does not assume the obligation of notification. Notices, announcements, statements or other similar contents of the community shall constitute a part of this Agreement.

II. Services

2.1 The specific contents of CAMERICH shall be provided by the community according to the actual situation.

2.2 The community only provides relevant network services. All equipment related to network services (such as personal computers, mobile phones and other devices related to access to the Internet or mobile network) and required costs (such as telephone fees and access fees paid for access to the Internet, as well as mobile phone fees paid for use of the mobile network) shall be borne by users.

III. User Account

3.1 Users who complete registration procedures in the registration system of the community and pass identity authentication shall become formal users and have all authorities which users are entitled to as stipulated in the community; users without authentication shall only have partial authority of the members as stipulated in the community. CAMERICH shall have the right to change the design of authorities of members.

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